The Folklore Connect, a wholesale e-commerce platform, and Lagos Fashion Week have teamed up to create an innovative Spring/Summer Digital Buyers Preview as part of their Access to Market initiative.
Starting yesterday October 11th and running through October 14th, Lagos Fashion Week Folklore Connect features Orange Culture, Gozel Green, Aviola Orsola, Ole, Cute Sun, Onaraja and Khadiju before Lagos Fashion Week begins. , Kiko Romeo, Fear Factory.
Retailers can apply to attend the event using The Folklore Connect’s technology-driven B2B platform, browse participating companies above, meet designers and make virtual appointments to browse the Spring/Summer 2023 collection. You can select the desired timeframe for
The collaboration with Folklore means that both established and up-and-coming African fashion businesses are represented during the international market season, which typically ends before collections are officially unveiled at Lagos Fashion Week at the end of October. is intended to assure
The digital event will allow The Folklore’s international retail partners to easily place bulk orders, the company says, using cutting-edge software and technology to power a range of brands in Africa and other markets. goals will be promoted.
Through this collaboration, Lagos Fashion Week will create a stage for African creatives to showcase their talents and leverage the globalized commercial environment with strategies that lead collaboration, grassroots community impact and co-creation. Reaffirm your dedication. The future of sustainable fashion.
Lagos Fashion Week continues to be a pioneer in its attempts to support, strengthen and develop the fashion sector.
Beyond the runway, the annual event provides a physical platform for the gradual repositioning of fashion as a useful tool for trade and innovation in Africa.
To avoid wasting resources, Kenyan brand Lilabare, a brand partner in an exclusive buyer’s preview for Lagos Fashion Week, uses recycled fabrics and fabrics sourced from over-manufacturing to create elegant, functional clothing. are designing and creating.
Using ancient spinning, weaving and dyeing techniques, sustainably crafted Lilabare collections of tunics, dresses, coordinating sets and outerwear are brought to life by artisans in the brand’s Nairobi atelier.
Content from Lagos Fashion Week, The Folklore Connect and NFH